marketers / agencies / 3rd parties / investors
Testimonial
I have worked with Redzone throughout the last two years on various projects relating to the Internet advertising industry. As my firm evaluated potential investment opportunities in this industry, Redzone has proven to be a particularly great resource for us. Specifically, Redzone has helped my firm understand the key trends and dynamics within the industry, including but not limited to new products, consolidation and competition. He was particularly useful in helping us understand the trends in video ad serving, search engine monetization and digital marketing services.
I was initially introduced to Redzone through the Gerson Lehrman Group, a firm that recruits and connects industry experts with various types of firms with specific due diligence and research needs. My firm extensively uses Gerson Lehrman for supplemental due diligence, and Redzone has been one of the best Internet media experts with which I have interacted. Bart is a unique resource in my view because he combines hands-on product, operations and technology experiences with solid business evaluation skills. Too often, industry experts have a great understand of their product or technology, but lack a good understanding of basic business fundamentals. After my experiences with Bart, I would highly recommend him in any engagement involving the Internet advertising industry.
--Michael Tully, Principle, Sandler Capital
Case Study: PBJS
When distinguished Agency PBJS needed to produce a multi-disciplinary interactive web destination for Pulitzer-Prize winning author Thomas Friedman, Redzone Digital was brought on to herd the talented pool of cats.
Based around his best-selling book, “The World is Flat”, the web destination brings to life unique interviews with visionaries from Bill Gates and Michael Dell to the Dali Lama in a rich cross-platform environment including interactive content, video, mapping and more.
Redzone Digital’s seasoned experience working across complex networks of technical and creative teams was uniquely poised to help make this ambitious project a success in the making
